We Don’t Just Make Videos—
We Build Systems That Bring You Clients.
— BOOK YOUR FREE DISCOVERY CALL TODAY!
Watch how we help service businesses stop guessing and start scaling with strategic video.
Scope Our Services
These aren’t just video services—they're the foundation of a proven system that helps you attract the right people, build trust, and convert attention into paying clients.
Short-Form Video Content
Most business owners are stuck posting content and hoping it works. But without strategy, even good videos get ignored. We create high-impact short-form content that stops the scroll, speaks to real pain points, and gets your audience to take the next step.
These videos are designed to do one thing—move people from awareness to action.
Conversion-Driven Video Assets
The biggest mistake we see? Business owners thinking leads = sales. If your videos aren’t converting, it’s not the platform—it’s the message. We build brand story videos, offer explainers, and testimonials that turn trust into transactions.
These are the assets that pre-sell your service before you ever get on a call.
Storytelling & Strategy
If your message isn’t clear, your audience won’t take action. We help you find your voice, clarify your offer, and craft messaging that turns your videos into a lead-generation machine.
From positioning to scripting, we build the system behind your content—so you’re not just posting, you’re converting.
The Engine Behind the System
Great content is just the beginning. What happens after someone watches your video is where most businesses drop the ball. We build and manage the backend system that turns attention into actual appointments.
That includes running Meta ads that retarget your warm audience, setting up nurture funnels that guide leads to book calls, and installing automations so no lead falls through the cracks. This is what turns “good content” into consistent revenue.
If you’ve ever felt like your content gets views but no results—this is what you’ve been missing.
About Project No. 57
Our Journey
Project No. 57 began with a simple goal: to help businesses like yours stand out through the power of story-driven video. In 2013, we started creating content for schools and small businesses—and even had the chance to work with two pro athletes.
In 2018, Lupe joined the team, bringing creativity, insight, and a shared mission to help brands not just be seen, but remembered. Together, we’ve built a system that turns meaningful stories into measurable results.
Our Mission
Most service business owners are posting content, running ads, and showing up online—but still not seeing results. Why? Because without the right strategy, even great content gets ignored.
Our mission is to fix that. Whether we’re producing your videos, coaching you on-camera, or building out your brand message—we guide you through a proven process that builds trust, positions you as the expert, and turns attention into action.
We exist to help you stop guessing, stop hoping—and start converting.
Our Approach
Most businesses treat video like a content task. We treat it like a client-acquisition system.
Our approach is built on strategy first: bold messaging, scroll-stopping video, and structured follow-up. Every piece of content we help you create is designed to get seen by the right people, earn their trust, and move them toward a decision.
We’re not here to make you look good. We’re here to help you grow. That means no fluff, no guesswork—just a system that brings in leads, builds authority, and turns content into conversions.
Trusted by Service-Driven Brands That Take Growth Seriously
Here are just a few of the businesses that have brought us in to elevate their brand, convert more leads, and grow with video systems that work.
What Some of Our Clients Are Saying
He even helped me create the videos I share with all of my seller clients, which have greatly improved my ability to convey my value and thereby increased my conversion rates. Can’t thank you enough, Juan!
— Greg Lima, Real Estate Agent
We have worked with Juan for several years. He continues to up his game. He is so great to work with in all our projects. He has excellent feedback, suggestions and always has a great sense of the big picture.
— Catherine Butler, Nonprofit Executive
Juan is WAY more than a "videographer"! He truly is a "video strategist". He’ll not only help you create the content, but educate you on how that video fits into your full marketing plan.
— Donna Hummer, Network Organization
We were nervous, had no idea what to expect — but Juan was so professional, courteous and gave excellent direction for his vision.
— Bethany Ochoa, Business Manager
I've seen positive feedback from my target audience, boosting my confidence in content creation. I highly recommend him for anyone aiming to elevate their social media brand.
— Ricardo Flores, Mortgage Loan Officer
IMPORTANT DISCLAIMERS:
All growth and audience-building claims presented in this page and in our programs are aspirational examples of what is possible. Your ability to achieve results will depend on multiple factors, including your individual skills, the quality and consistency of your content, your engagement with your audience, and the effort you put into implementing the strategies provided. Every individual’s results will vary based on these factors, market conditions, and audience behavior.
Project No. 57 and its programs are not responsible for your actions or results. You are solely responsible for your own decisions and the success of your audience-building efforts. The evaluation and application of our products and services should be based on your own careful consideration. By using our products and services, you agree that Project No. 57 is not liable for any outcomes related to your use of the information provided.
This site is not a part of the Facebook/Meta website or Facebook, Inc. / Meta, Inc.
This site is NOT endorsed by Facebook/Meta in any way. FACEBOOK / META is a trademark of FACEBOOK, Inc.
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